Steve Smith’s Atlas Naming Game

Ah – its that time in the product live cycle where development teams at Microsoft are forced by the marketing folks to change something from a cool name like Atlas into something “on-brand” like “Web Rich Client Framework”. That isn’t what Atlas is going to be called but it could be unless you have your say.

Personally, I think that if you are going to make something to serve the Web 2.0 builders out there then it should sound Web 2.0ish – I was thinking AJAXR . . .


3 thoughts on “Steve Smith’s Atlas Naming Game

  1. Kevin Daly

    Sad, very sad,
    The (understandable) obsession with coming up names that they won’t get sued for always leads to choosing names that nobody else would want.

    I think they should just call it Nigel.

  2. Pingback: Adron's Technology & Software Development : Team Foundation Server Workgroup?

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s